Michael Volkwijn – UX & Visual Designer | Brand & Digital Creative | Photographer
I help organizations communicate clearly and creatively by designing enterprise SaaS experiences, brand systems, websites, and visual storytelling projects. My work blends UX strategy, design, and photography to create polished, scalable, and impactful experiences.
Selected Work
Enterprise Communication Platform UX & Service Design — TouchLogic Corp
UX / PRODUCT DESIGN • ENTERPRISE SAAS
Redesigned a complex enterprise communication platform and public website by mapping end-to-end workflows, simplifying multi-channel campaign creation, and building a scalable, systems-based UX framework.
Case Study Snapshot
Challenge
Complex IVR and multi-channel workflows reduced efficiency and usability.
Approach
Mapped user journeys and redesigned IA, workflows, and a modular design system.
Impact
~50% increase in engagement and improved task completion efficiency.
Namara Technologies Brand System: Logo, Typography & Digital Identity
BRAND IDENTITY • VISUAL SYSTEM
Developed a modern logo and brand system blending the company’s legacy in real estate with its pivot to digital services.
Case Study Snapshot
Problem
Legacy brand identity didn’t reflect the company’s new digital direction.
Approach
Designed a scalable visual system including logo, typography, color palette, and usage guidelines.
Impact
Delivered a cohesive brand framework for web, social media, and marketing.
Designing the Winterhouse Films Website – UX & Visual Design for a Film Studio
UX DESIGN • WEBSITE
Designed the studio’s website structure and interface to showcase film projects through a minimal, image-driven layout and intuitive navigation.
Case Study Snapshot
Problem
Film portfolios are often difficult to navigate and explore.
Approach
Created a minimal interface and clear information architecture that prioritized video and imagery.
Impact
Delivered an immersive yet intuitive website experience that emphasizes the studio’s creative identity.
Craft Delivery - Creating a new Branding system
BRANDING • MARKETING DESIGN
Developed a full brand system, including logo, typography, colour palette, and marketing assets, supporting launch and customer awareness campaigns.
Case Study Snapshot
Problem
The new brand required a clear and recognizable visual identity for launch.
Approach
Designed logo, color palette, typography, and supporting brand assets for digital and print touchpoints.
Impact
Created a cohesive identity that boosted marketing effectiveness and customer awareness.
Photography & Visual Storytelling
FITC Toronto 2025 Event Photography: Keynotes, Workshops & Conference Moments
PHOTOGRAPHY • CONFERENCE
Captured keynote sessions, workshops, and live conference moments, highlighting speakers and audience engagement.
Highlights
Documented keynote talks and audience engagement
Captured workshops and networking moments
Produced curated event imagery for portfolio documentation
Highlighting Architectural Design – J&A Residence Photography
PHOTOGRAPHY • ARCHITECTURE
Photographed modern-meets-traditional residential design, highlighting architecture, lighting, and attention to detail.
Highlights
Captured architectural layout and spatial flow
Highlighted interior materials and design details
Produced portfolio imagery documenting residential design
Odd Ones EP Release Show with Redhanded Daniel & Uforia – Concert Photography
PHOTOGRAPHY • LIVE MUSIC
Documented live performance energy and audience interaction during a Toronto EP release show.
Highlights
Captured dynamic stage performances
Documented audience interaction and atmosphere
Produced promotional and portfolio imagery
Mila Thyme & Xoana – One-Time Live Performance Photography
PHOTOGRAPHY • PERFORMANCE
Captured authentic concert moments for one-time Toronto show, emphasizing emotion and stage presence.
Highlights
• Documented performer expressions and stage movement
• Captured audience engagement and atmosphere
• Produced a curated concert photo series
Typography & Design Exploration
36 Days of Type: Exploring Abstract, Geometric & Organic Letterforms
TYPOGRAPHY • PERSONAL PROJECT
Created 36 unique typographic pieces, experimenting with abstract, geometric, and organic forms across six colour themes.
Highlights
• Designed 36 typographic compositions (A–Z, 0–9)
• Explored geometric, cyberpunk, and synth-wave styles
• Developed a cohesive color-themed typographic series
Visualizing Scripture Through Typography – Bible Lettering Projects
LETTERING & TYPOGRAPHIC DESIGN • ONGOING PROJECT
Typographic exploration of scripture, combining personal practice and commissioned works (2017–Present).
Highlights
Visual storytelling through typography
Personal and commissioned lettering pieces
Featured in Swash & Serif 7 typography exhibition
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Areas of Expertise
UX & Web Design
Designing intuitive digital experiences and scalable interface systems.
Brand Identity & Visual Systems
Creating logos, typography systems, and cohesive brand frameworks.
Photography & Visual Storytelling
Capturing events, architecture, and live performances through photography.
Tools: Figma, WordPress, Webflow, Adobe Creative Suite, Tailwind CSS, DSLR/Mirrorless Cameras and Studio Lighting.